What is the FirstMove Marketplace?
The FirstMove Marketplace is a built-in platform within the Partner Ecosystem that connects event Organisers with Promoters. It's the engine that powers collaborative promotion — allowing Organisers to amplify their events and Promoters to monetise their audiences.
Why it exists
Running a successful event requires both great experiences and great marketing. The Marketplace makes it easy for Organisers to find skilled Promoters who genuinely match their audience, and for Promoters to find events worth promoting — all in one place, without relying on cold outreach or ad-hoc arrangements.
What's in the Marketplace?
Event listings — Created by Organisers, each listing describes an upcoming event and the promotion opportunity available.
Promotion applications — Promoters can apply to events they want to promote directly from the listing page.
Promotion assets — Organisers can attach branded images and copy for Promoters to use in their campaigns.
Performance tracking — Both parties can see stats on bookings and reach generated through the promotion.
Who can access it?
Any approved partner account can access the Marketplace. Organisers use it to manage listings; Promoters use it to find and apply for events. If you have both roles, you'll see both views.
How to navigate to the Marketplace
Click Marketplace in the left sidebar of your partner dashboard. From there, use the tabs to switch between Browse (available listings), My Listings, and My Promotions.